New management team at a popular store in Morpeth

Sandersons department store has appointed a new management team for its Morpeth store.

Afsaneh Hassanzadeh from Woolsington will lead the 13-person team at Sandersons department store as manager.

She will be supported by Morpeth’s Erica Malpass as Assistant Store Manager.

They have over 17 years of retail experience and have worked with major brands such as Hugo Boss, Tommy Hilfiger, Juicy Couture and Levi’s at Newcastle’s Fenwick department store.

Afsaneh said: “Erica and I are thrilled to be part of the Sandersons team and look forward to building on the store’s success and taking it to the next level.”

The department store opened in 2020 and brought a range of womenswear brands to Morpeth including FRNCH, Pennyblack, Holland Cooper, Levi’s, Barbour, Barbour International, Grace & Mila and Whistles.

It also offers a collection of menswear including Jacob Cohen, Derek Rose, Levi’s, Gran Sasso, specialty knitwear from Italy and Armani.

Alongside the clothing offering, Sandersons offers an exclusive range of luxury fragrances including Atkinsons, House of Oud, Chanel, Parfums de Marley, Initio, Montale, Robert Piguet and Marc-Antoine Barrois.

Fran O’Connell, eCommerce Director at Sandersons, said: “We are delighted to have appointed two fantastic managers to lead our Morpeth team, both of whom have a wealth of retail experience.

“We have some great new brands joining us in the coming months and exciting announcements coming soon to our fragrance offering.”

The department store is open seven days a week.

Comments are closed.